In 1982, Mike Provenzano Sr. bought his first store, in Southern California. Then, in 1992, he partnered with his son, Michael, to create a Hispanic store concept necessary to accommodate the changing demographics of the community. They began to travel the nation and beyond to bring ideas for this “outside the box” concept. The goal was to give the customer the variety, brands, and fresh authentic foods they know and love in a warm, upscale environment. As a result, “The Ranch” was born.   

Soon, Mike’s son’s, Steve, Rick, and Jeff, joined the team handling different aspects of the growing operation. In 2002, the Provenzano family launched its first store in Phoenix, Arizona, and was welcomed by local neighborhoods. Its success led to additional stores in Phoenix in 2003, 2004, 2005, 2008, 2009 and 2010. In September 2007, the company expanded to El Paso with its first store in Texas and was welcomed by thousands of customers. Then, in June 2008, Pro's Ranch Markets opened its first supermarket in Albuquerque, New Mexico and in 2011 opened its first store in Las Cruces, New Mexico.

Now with ten stores in three states, including seven in Arizona, one store in Texas, two stores in New Mexico, a gas station, two laundromats, an 80,000 square foot corporate office and warehouse in California and a 130,000 square foot warehouse in Phoenix, Pro's Ranch Markets is one of the fastest growing Hispanic Supermarket Chains in the Soutwest Region of the United States.